SEO Black Hat Tactics
SEO Gray Hat Tactics
The next following strategies are under the grey hat between justifiable tactics and SERP spamming. This are paid links, cloaking, duplicate content and a lot more. If you are on the illegal side of the equation this strategies is not recommended. Keep in mind that even if the Search Engines will not able to identify that your tactics is apply for spamming, your competitors could used it to remove you from the competition.
It is really not worth doing this tactics, even though it is really tempting to use the grey hat SEO strategy to be able to rank well. There is a good chance of getting your website be banned and we don’t that, do we? There are legal methods for ranking your website in famous search engines. I propose that the web master and search engine optimizers to give more time and effort to appropriately rank your website well. Rest assured that the site will not get banned or be penalized from the search engines forever.
Here are the Grey Hat SEO Tactics:
Cloaking
Sometimes this strategy is being considered permissible by search engines and users. Logically, the reason why some are using this tactic especially with the websites that has a member’s only category is that they are allowed to present different info to the search engines than the visitor, so it safe. Provided that you have to contact every search engine and give proper reasons for you to be given a proper use of this tactic.
Another example website that could use this tactic is when the site is more on image based like a picture sharing, art, humor sites and etc site that uses pictures to provide information. One abused used of it is to adding visible text to the web page. If you have other alternatives that you think you can add is at most important to contact again the search engines to ask there approval prior to your plan of adding the said tactic.
Paid Links
This grey hat tactic of buying a link on a certain web site to increase your site has grown steadily over the past years. Some link auction site is now getting famous for their marketing strategies.
Buying links is a pure advertising practice that is why it is believe to be legal. But buying a link just to increase link popularity is an abused by getting a discount on links or penalizing the website.
In general, if you’re planning to purchase a link, you can do so. For the sake of increasing your site’s traffic, the same time making your link famous as an additional bonus.
Duplicate Content
Mostly, to increase fame of some affiliate programs, content duplication on the internet web has become a main problem for users and search engines. Wherein, both users have same sites dominating the position on top in SERP’s.
In order to fix to this problem most of the search engines is now filtering the web by searching for duplicate contents and eliminate the replica one. When the search engine failed to detect duplication, competitors of the duplicated site often report it to penalize the site’s ranking.
It is being considered legitimate only when it is on the resource site. This site is consisting of only of indexes of an article. Basically, it is not the complete article of the original one. Given with this reason the ranking of this site is not as high compared to the page of the website with the unique content.
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