SEO White Hat Tactics
If your website maintains its reliability and the SERP’s (Search engine Results Pages) will be measured as a “white hat” SEO tactic. These are the only SEO strategies that improve rather than decrease your website’s accessibility from search engine rankings.
Here are the white hat SEO tactics:
Internal Linking
One of the easiest ways to get your website unindexed for search engine is to use some form of script to enable drop-down menu or navigation, etc. Because most of this script cannot be read or crawled by search engine and this could result to an unindexed pages.
You cannot avoid this kind of effects because it adds an appealing sight to your website even though it can hinder your site being crawled by search engine spiders. Therefore, you need to use the internal linking by adding text links at the bottom of your homepage going to all of your main internal pages, including a sitemap linking to your internal pages.
Reciprocal Linking
Link exchange with other webmasters is an excellent way (not the greatest, but excellent) of getting a extra inbound links to your website. Although the worth reciprocal links has decrease a little over the past years they certainly still have their place in search engine optimization.
It is extremely important to plan on how you’re going to build reciprocal links. So, do it intelligently. A hit and miss reciprocal link building in which you do link exchange with any site you find will not help your site in the long run. You should only build link exchange with sites that are related yours and which content to your visitors would be interesting to them and if possible, contains your targeted keywords.
If you are thinking of building or currently into reciprocal linking. You should also know that how time consuming this strategy is. So you need a great tool that can help you speed up the process. I do recommend using a PRProwler. Basically, this tool allows you to search for related sites with a higher Page Rank, harvesting that are not related or has no PR would just be a waste of time.
Content Creation
Don’t be confounded with doorway pages with “content creation. When I say content creation, it means creating a quality and unique content that is specifically in line with the interest of your prospect visitors wherein it will add significance to your site.
The more that you have a rich content pages to your site the more significant it will appear to all search engines, visitors, and other webmasters who will be by far be likely to get interested and link to your website, if they find your site a solid source of their subjects.
Though it is very time-consuming, it would also be well worth effort in the long run and be blessed with all the search engine juices. As an added bonus, all the rich-content pages that your going to make can be used to aim additional keywords that are related to the topic of your page.
Writing For Others
If think you know more about your business, why not let everyone know what you have and share those knowledge of yours. It can be in a form of articles, forum post, or a spotlight highlighted piece on other’s website. Building a content that other’s may find interesting and well worth posting on there is one of the greatest ways to build links to your website without the use of a reciprocal link back.
Site Optimization
Manipulating your the content, the wording and the structure of your site for obtaining a higher search engine positioning is the strength character of Search Engine Optimization and SERP’s industry. From building a solid title and meta tags to modifying the content to make the best your site in search engine efficiency is the key to any successful optimizing attempt.
The main significance in the optimization of a website is primarily about the quality of content in the website itself. There is really no sense in driving so much traffic to a website that has a poor content that can never express the true essence of the websites main topic. SEO must always considered the preservation of the solid marketing and a strong content rich site while increasing the maximum exposure of your website on the search engines.
